Panta Rei Media brings together the expertise, creativity and enthusiasm of a group of professionals and creative minds in the field of filmmaking, design, media and communication.

Founded by Italian expatriate Chiara Frisone, Panta Rei Media aims at providing high-quality video productions as well as media and communication consultancy services to South African and international clients.

Video production

Panta Rei Media strives to produce well-researched and visually compelling stories that resonate with their target audiences. In order to achieve this, Panta Rei Media relies on the talents and skills of a team of individuals with a proven track record in the film and TV industry. Specifically, we provide:

Concept development, scripting, casting, location scouting.

On location filming
Video, audio, lights and crew.

Post production
Final Cut Pro non-linear editing, mastering, MPEG compression, DVD authoring, duplication.

Media, communications and web

Panta Rei Media remains plugged into the media and communication landscape. It offers integrated solutions to clients looking for a one-stop-shop for all their communication-related needs. Specifically, we provide:


¤  Communication and media strategy development and implementation
¤  Publications (reports, newsletters, promotional materials) design and print
¤  Brand and visual identity.

Website design & development

¤  Web design
¤  Digital interface design (HTML and Flash)
¤  Wordpress and Content Management System (CMS) development
¤  Web application development
¤  E-commerce solutions
¤  Search Engine Optimisation (SEO), Google Analytics, Google Adword Campaigns
¤  Online strategy consulting with highlight on technology and solutions.

Website content management

¤  Content structure and organisation (information architecture)
¤  Content creation, update and editing
¤  In-house content management system training.


Chiara Frisone

Chiara is the founder and sole owner of Panta Rei Media. She’s a documentary filmmaker, camerawoman and photographer who abandoned a diplomatic career to pursue her passion for telling stories through a lens.

The years spent on work assignments with the United Nations in Latin America and Africa shaped her perspectives on contemporary social issues, while her strong ties to her home country – Italy – are responsible for her love affair with fashion and the arts.

All these influences are clearly visible in both Chiara’s photography and documentary filmmaking. For instance, the very first short documentaries on which she worked as camera and co-director – Play me, I’m yours – was about a work of art aimed at bringing people together in open spaces through music. The documentary was screened at the Without Borders Film Festival in Rome in July 2010.

Chiara has produced several short documentaries showcasing the work of organisations such as Oxfam, UNAIDS, the International Federation of the Red Cross across Eastern and Southern Africa.

Chiara’s photographs have a distinct photojournalistic flavour and were taken mostly during several field missions in Africa, on assignment with different clients. Some of them were featured on United Nations publications and websites.

Chiara also likes the ‘disguised’ beauty of shapes and patterns, the colours and textures of fabrics and works of art, so as a default, she enjoys fashion, architectural and interiors photography. She can never get enough of the buzz and creativity – and some times eccentricity – of fashion shoots!

Sarah Roxas

Raised in Manila, Sarah Roxas moved to Europe at age 22. After studying Communications Technology Management at the Ateneo de Manila University followed by a student exchange scholarship on Marketing et Gestion at Université Catholique de Lille, she began training and, later on, working as a web and graphic designer at the International Telecommunication Union (ICU) in Geneva. She has also done training on Type + Image, and Magazine Design at the Rhode Island School of Design in the US. After three years with ICU, she went on to obtain her Masters degree on Visual Communication and Iconic Research at the Basel School of Design.

Since 2004, Sarah has worked for international clients such as the World Health Organization, UNAIDS, and UEFA. Sarah’s works are inspired by the aesthetics of handmade, respect for tradition, sense of contemporary and the experience brought by materiality. She is very keen on the significance of white and empty space, and she aims to constantly develop clean yet sophisticated design.

Her work is deeply influenced by her curiosity of and passion for cultural history, life philosophy and personal identity. She was a founding member of the now-defunct Philippine Film Festival Geneva where she established the association’s visual identity, and co-curated the event’s complementary exhibit. Most recently, Sarah exhibited Footprints, a photography project on identity (in collaboration with artists Catherine Brand and Urduja Manaoag) at the White Forest Gallery in Geneva.

Marcus T. Carter

Online Editor Marcus Carter has over 25 years of experience in the television industry. His career began with the South African Broadcasting Corporation (SABC) where he worked first as Vision Controller and then moved across to the Video Tape Department.

He discovered a passion for editing after moving to the Video Lab several years later, and started cutting his teeth on editing magazine clips, music videos, documentaries and corporate videos.

The advent of non-linear editing and the subsequent death of tape-based editing really gave Marcus the creative ‘wings’ he needed to launch his career. He joined VWV Studios in their heyday and edited five-screen corporate launches and 3-D videos.

Marcus now runs his own company and is an expert user of the Final Cut Pro editing suite. He edits mostly corporate videos, commercials and documentaries, as well as sport and reality shows. He has just joined the Master Chef South Africa’s team where he is responsible for grading, online editing and final delivery in HD.

Marcus’ showreel can be viewed here.


Some of Panta Rei Media clients include: